Intel has hired an executive to promote Arc graphics cards that has turned ASUS into a leading PC gaming brand

Intel has gained a valuable executive with a wealth of experience.
Vivian Lien announced that she has already joined Intel's graphics division as vice president and general manager.
\"I can't wait to get into building the Intel Arc graphics graphics graphics graphics adapter business,\" she wrote on Linked In, and promised that \"there's more to come.
\"Image source: Vivian LienLien is expected to play an important role in promoting the next generation Intel Arc Battlemage discrete graphics cards as well as attracting Intel's PC-ready partners to incorporate these products into their systems.
Intel Arc Battlemage is expected to be the next evolution of Alchemist to compete with AMD and NVIDIA products.Image source: Vivian LienThe appointment of Lien to a senior position at Intel suggests that the company needs her expertise and extensive partner relationships in the gaming PC business.
Lien was at Corsair by the middle of the decade before last, but made her name and reputation with a successful career spanning years at ASUS in PC and component marketing.
In fact, she was instrumental in ASUS becoming one of the premier suppliers of gaming PCs and components.
For the past few years, Lien has been Dell's VP of Alienware and Dell Gaming.
So this is someone with a wealth of experience in promoting gaming PCs and components.Image source: IntelIf Intel really wants to succeed in commercializing its discrete graphics cards, appointing someone who has been in PC and component sales to this position looks like a good choice.
And beyond that, Vivien's appointment is the nail in the coffin of persistent rumors about scaling back development or cutting back Intel's discrete graphics Arc business.

Intel has updated the system requirements for Arc graphics cards - they are now officially compatible with Ryzen 3000 and Ryzen 5000

Intel has updated the system requirements for Arc Alchemist graphics cards, which were originally published back in June of this year.
Previously specifying only Intel processors up to 10-series Core processors, AMD Ryzen 3000 and Ryzen 5000 processors are now also listed as compatible.Image source: VideoCardz Intel has previously mentioned that Arc Alchemist graphics cards require Resizable BAR support to get maximum performance, which has been confirmed by tests.
Recall that the Resizable BAR (ReBAR) allows CPU access to the entire memory stack of the graphics card.
In the new system requirements for graphics cards, Intel still insists that PCs have ReBAR support.
The new graphics cards are simply not designed to work with older PCs.
Image source: IntelThe Arc Alchemist graphics cards also specify the need for Windows 10 20H2 or Windows 11 operating systems.
With Windows 7 video cards Intel will not work - for this OS has no drivers.
According to VideoCardz, Intel's Tom Petersen recently reported that the company is only planning to optimize its graphics cards to work in systems without ReBAR support.Recall that next week should go on sale Intel Arc A770 and Arc A750.
Their release is scheduled for October 12.

Intel has once again denied rumors that it intends to exit the gaming graphics market: Arc A770 is coming soon

Intel's graphics division chief Raja Koduri has commented on the Arc A770 graphics gas pedal for desktops.Image source: Raja KoduriMr Koduri said that Intel has faced a significant amount of challenges while developing the Arc A770 gas pedal.
More problems had to be solved than expected.
However, the major hurdles are behind us now and the Arc A770 is currently being tested in the Intel lab before its forthcoming launch in the commercial market.
It will debut shortly, Koduri confirmed on Twitter.The Arc A770 gas pedal will reportedly fall between the NVIDIA GeForce RTX 3060 and GeForce RTX 3060 Ti in terms of performance.
There will be a configuration with 8 and 16 GB of GDDR6 memory with a 256-bit bus.
It is said to use 32 Xe cores and 512 XMX engines.
The graphics processor frequency is 2.1 GHz.
The memory will provide up to 560 GB/s of bandwidth.
Power consumption - 225 W.In addition, the head of graphics has commented on the rumors about Intel's intention to curtail the development of graphics: \"We are in a complete misunderstanding about such rumors.
They don't help our team, working to bring graphics cards to market, they don't help the graphics community.
I wonder who needs them at all? \"To refute such rumors Koduri had to after the release of a video of one of the technobloggers, who claimed that the leadership of Intel has lost faith in the possibility of bringing to market a competitive graphics product in the foreseeable future.However, observers point out that Intel may still face certain difficulties in promoting new graphics cards, because the market is saturated with used solutions from miners.
In addition, they will be competed by NVIDIA RTX 30 and AMD RX 6000 series.
On the other hand, in the middle segment, there are no announcements of new products from either NVIDIA or AMD.

Intel Arc A380 fails miserably in first review - up to 26% slower than Radeon RX 6400

Intel has lifted the ban on publishing reviews of its Arc A380 desktop graphics card.
And in the first independent test the novelty with a bang lost even the entry level model AMD Radeon RX 6400.Image source: Bilibili / ShenmedounengceThe non-standard Gunnir Arc A380 Photon graphics card was tested by Chinese reviewer Shenmedounengce, who checked the novelty in synthetic 3DMark tests, as well as in a number of games.
And if in the first case, the novelty showed itself quite well, then with games the situation was much worse.
The card has been tested with Core i5-12400 processor, Intel B660 motherboard and DDR4 RAM.
For comparison with the Intel Arc A380, the reviewer used GeForce RTX 3050, GeForce GTX 1650, as well as Radeon RX 6500 XT and RX 6400 graphics cards.
The Intel Arc A380 is based on the ACM-G11 graphics processor, which includes eight Xe cores running at 2.45 GHz.
The gas pedal got 6 GB of GDDR6 memory with 92 bit bus support and 15.5 Gbit/s per pin.In 3DMark benchmarks Intel's card performed well.
In the Timespy test, Intel's new product confidently beat the GeForce GTX 1650, Radeon RX 6400 and RX 6500 XT graphics cards, and not too significantly behind the GeForce RTX 3050.
In the 3DMark Port Royal test, which evaluates gas pedals in ray tracing, the Intel Arc A380 was almost twice as fast as the Radeon RX 6400 and RX 6500 XT, but still was more than 3.5 times slower than the GeForce RTX 3050.
The game tests used were League of Legends, PUBG, GTA V, Shadow of Tomb Raider, Forza Horizon 5 and Red Dead Redemption 2.
All were run at 1080p resolution.
Unfortunately, in none of them the Arc A380 was able to catch up even with the youngest Radeon RX 6400 model.
At best, the gap was about 7%, and in some games Intel gas pedal lost in terms of performance by 26%.
Recall that the launch of the Intel Arc A380 took place only in China.
In the official sale of the new product has not yet appeared.
Its declared recommended price is about $150.

Intel Arc A730M was defeated by mobile GeForce RTX 3060 in first gaming tests

First reviews of Intel Arc A730M mobile graphics gas pedal started to appear in Chinese media.
The card was tested as part of the Machenike Discovery Edition 2022 notebook, which was reported earlier.
At the moment this is the only laptop on the market, offering this gas pedal.Image source: IntelSince Intel previously released a fresh version of the graphics driver Arc Graphics Driver 30.0.101.1735, which has been added to the official support for graphics cards Arc A730M, it is possible to compare the results of the card with the new and old versions of the driver.
Machenike Discovery Edition 2022.
Source images here and below: IT-Home Chinese insider Golden Pig Upgrade has published a short video showing the performance of the Arc A730M and GeForce RTX 3060 mobile gas pedals.
A full review of the Arc A730M laptop was published by IT-Home.
True, the latter conducted tests of the gas pedal on an old driver version 30.0.101.1726, so the performance in games from two sources may be different.
However, the synthetic tests generally showed the same results in both cases.
The Intel card retained the lead.
VideoCardz has compiled Arc A730M test data from two sources into one table.
Source image: VideoCardzThe Arc A730M was faster than the GeForce RTX 3060 in 3DMark synthetic tests.
However, in terms of gaming performance Intel's solution yielded in almost all cases, and significantly.
The card was tested in eight games.
And only in one of them, Metro Exodus Enhanced Edition, it was 6.2 % faster than GeForce model.3DMark tests A730M-FireStrike_videocardz.jpg See all images (4) A730M-FireStrike-Extreme_videocardz.
jpg A730M-TimeSpy_videocardz.jpg A730M-TimeSpy-Extreme_videocardz.jpg See all images (4) The most significant difference in graphics card performance was observed in Boundary and Counter-Strike: Global Offensive.
In the first game the Arc A730M showed an average of 20 frames per second, and in the second game the average frame rate was 135.
In turn, mobile GeForce RTX 3060 shows 70 fps in the first game, and 404 in the second one.Gaming tests of Intel Arc A730M ARC-A730M-BOUNDARY_videocardz.jpg See all pictures (6) ARC-A730M-CIV6_videocardz.jpg ARC-A730M-GEARS-OF-WAR5_videocardz.
jpg ARC-A730M-HITMAN2_videocardz.jpg ARC-A730M-METRO-EXODUS_videocardz.jpg ARC-A730M-TOTAL-WAR_videocardz.jpg See all images (6) A summary chart of the relative performance of the Arc A730M and GeForce RTX 3060 was provided by Twitter user Redfire.
You can check it out below.
The difference in performance of the graphics cards.
Image source: Twitter / @Redfire75369 Image source: Twitter / @Redfire75369The GeForce RTX 3060 card was tested with an Intel Core i7-12700H-based laptop.
The same processor is installed in the Machenike Discovery Edition 2022 laptop.

Intel's new beta driver indicates five desktop graphics cards are ready

Malachi Brooks, Unsplash Intel has released a new beta driver version 30.0.101.
1723 for integrated graphics on 12th generation processors and Arc Alchemist graphics gas pedals, although officially it only supports two currently available models, the A350M and A370M, enthusiasts have found many more names in the installation package files, reports VideoCardz with reference to the page @momomo_us in Twitter (blocked in Russia).Suspected characteristics of desktop models.
Source: VideoCardz AdvertisementThe list of upcoming desktop graphics cards is currently unknown, but there are five Arc models in the driver: A770, A750, A580, A380 and A310.
Strangely, the desktop versions of a couple of the mobile models listed above are not mentioned.
Also, the driver contains entries for a number of professional-class solutions Arc Pro: A40/A50 and A30M.Intel recently confirmed that the launch of desktop graphics cards will be in the second quarter, but will be limited to the Chinese market, and for a while access to the novelties will only get manufacturers of finished systems.
Over time, graphics cards will begin to be delivered through global channels, but how quickly it will happen - is not specified.Source:VideoCardzThe post is rewardedThis material was written by a visitor, and he was rewarded.

Intel's Arc A5 and A7 desktop graphics cards will be a temporary exclusive for China

Intel Visual Computing Vice President and General Manager Lisa Pearce has given reasons for the delayed release of the Arc A3 series mobile graphics gas pedals, and shared an update on future Arc A5 and A7 desktop graphics cards.
Source image: IntelRemind that the official sales of notebooks with Arc A350M and A370M graphics began on March 30.
However, it is almost impossible to find them at retail.
It turned out that the laptops in very limited quantities are available only in South Korea, where they were temporarily exclusive launch.
At the same time, only one laptop officially went on sale - the Samsung Book2 Pro.
It is equipped with the youngest gas pedal in the series - Intel Arc A350M.According to Lisa Pierce, the company assumed that by the moment laptops with Intel graphics will already be available in different countries, but this was prevented by several factors.
First, the manufacturer is writing off delays to a pandemic that created problems in supply chains, and second, the company has faced a delay in developing new software for the Arc graphics.
In addition to Samsung, the company is also working with Lenovo, Acer, HP and ASUS to start shipping new models of laptops with Arc A3 graphics to the market as soon as possible.
As for laptops with Arc A5 and A7 graphics, they are expected in the summer.An Intel representative also said that the Arc A5 and A7 desktop gas pedals will also have a temporary exclusive launch, but this time in China.
In the second quarter, these graphics cards will start to appear as part of assembled computers from OEMs.
Retail sales will follow shortly thereafter, and the next step will be to bring the gas pedals to the international market.
Global shipments of Arc A5 and A7 series desktop graphics cards are expected to start this summer.
Again, the graphics cards will first be sold as part of prefabricated computers, and then will appear in stores as a standalone product.